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International Automotive Technicians Network
Re: a BIG marketing lesson, Calif recall
Posted to Shop Management Forum on 10/8/2003

pay attention to the concerns of the people who pay the bills. And of course, understand who it is that is paying the bill.

In our line, it is customers. In their line it is taxpayers. As another actor/politician once said in a movie, "A man has to know his ... Login to read more.