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International Automotive Technicians Network
Re: Are Holiday/Seasonal Mailers effective?
Posted to Shop Management Forum on 12/1/2008

I'm anxious to see the replies on this one. As a customer, when I receive these mailers they usually end up in the recycling bin. I suspect many see it the same way. On the other end, you only need a 3% return on them to be profitable for you. I as a customer... Login to read more.