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Re: how does this marketing letter sound 1st draft
Posted to Shop Management Forum on 12/19/2006 4 Replies

Waaayyy too wordy! Practice the writer's creed: Cut it down. You're selling auto service, not genalogy info. People will be drawn to you, not your ancestors, good as they may have been. Short and sweet works best with only one or two messages. I suggest you st... Login to read more.

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