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International Automotive Technicians Network
Re: Making money with Loss Leaders ;^)
Posted to Shop Management Forum on 5/14/2004

We have gone to a "Loyalty Bonus", or "No hunting for a coupon needed" concept for the customer who comes back for the next service within 500 miles of the service due. We price our LOF at a reasonible level, and with the loyalty discount it brings it down to ... Login to read more.