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International Automotive Technicians Network
Re: Tracking Marketing Results and New Customers?
Posted to Shop Management Forum on 1/19/2004

The first line in the parts column of our invoices is the reason the customer is in the shop. C1 means previous perfered customer, c2 referral, c3 fleet accoutn etc... At the end of each month the reasons are counted the same as if they were parts. This has wo... Login to read more.