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International Automotive Technicians Network
Re: The Coupon Customer
Posted to Industry Issues Forum on 12/5/2015

Your loaner car is a coupon for a free car rental. Saves the customer $30-40 a day, or whatever the rental car rate is.

Either way is giving something away.

The difference that I see, is that the coupon is usually used to bring a customer in the door, ... Login to read more.